MUSKEGON, Michigan – Muskegon-based craft distillery Wonderland Distilling is launching its very first product, a Blend of Straight Whiskeys, for retail sale this month. Created from individually- aged rye, corn and wheat whiskeys, the blend is expertly crafted by the Wonderland team for a truly unique, Michigan-inspired profile and taste.
Wonderland’s Blend of Straight Whiskeys is blended using the traditional Canadian method, with each grain—corn, wheat and rye—distilled on its own. By distilling, barreling and aging them separately, then blending them after maturation, Wonderland whiskey is blended with purpose to create a consistent flavor profile with every bottle. Every sip of Wonderland whiskey begins with a sweet nose of dark caramel, brown sugar, brioche and raisins, this blend has a long, caramel finish with a hint of fresh mint.
“Michiganders know what they’re going to get when they wake up every morning – a beautiful place to live, surrounded by the greatness of our lakes, the specter of our seasons and an adventure so close they can taste it,” said Mark Gongalski, CEO of Wonderland Distilling Company. “Wonderland Blend of Straight Whiskeys is distilled for the adventurous soul, an ode to this place that formed us. We crafted our whiskey as a reflection of our connection to Michigan’s great outdoors.”
Designed to celebrate Michigan’s abundant natural wonders, the bottles feature a picturesque woodland scene, while the neutral color palette invokes hues found in nature and brings to mind an outdoor lifestyle aesthetic. Displayed prominently on the bottle is Wonderland’s product commitment:
Wonderland was born in Michigan. Made from the desire for adventure, appreciative of all the splendid lands and waters surrounding, it embodies the passion to live a life untethered. We set out to create the best lifestyle spirits brand, one distilled for the adventurous soul.
“Wonderland consumers deserve the very best our state has to offer, which is why we have been intentional with every aspect of our whiskey. From sourcing local ingredients as much as possible and developing local partnerships, to our Michigan-made distilling equipment, every bottle is crafted to be authentically Michigan,” added Gongalski.
Wonderland’s first Blend of Straight Whiskeys was created primarily from individually aged, Michigan-distilled rye and wheat whiskeys from partnering distilleries across the state, hand-blended with purpose to create a specific taste profile. Wonderland also began distilling its own whiskey in early 2020.
The distillery’s tasting room, located at 1989 Lakeshore Drive in Muskegon’s Lakeside neighborhood, is currently under construction. When it opens in late summer, it will offer spirits, cocktails, a bar, patio and a private room for events. Wonderland is currently handcrafting additional spirits, including vodka, gin and rum, which will be available in the tasting room and on retail shelves later this year.
ABOUT WONDERLAND DISTILLING
Wonderland Distilling creates handcrafted spirits from Michigan ingredients – grains, fruits, botanicals and wood, combined with fresh Lake Michigan water and distilled through stainless stills with care and attention to detail. Wonderland was born in Michigan, made from the desire for adventure to embody the passion to live a life untethered. Wonderland is creating the best spirits, distilled for the adventurous soul – an ode to the woods, water, fields & manufacturing history that makes Michigan great. More information at wonderlanddistilling.com.
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